We are more than just a digital marketing company—we are business owners, data scientists, creators, and copywriters that focus 100% on growing revenue for every business we connect with.
From day one, our mission has been to empower businesses to create positive change, transforming industries and uplifting communities through the power of digital marketing, but we took a different approach on how to function as an “agency”. We ensure we communicate everything we do, as if we were an internal team to our clients. We give the power to grow the business back in the hands of the business owner by ensuring they have 100% ownership of everything we do from the website to the ad accounts. Finally, we don’t just hire random people off Fiverr and tell them to copy the latest Youtube video, we custom built our unique scientific method of advertising for every platform we work on from Meta to Hulu.
What began as a Meta advertising agency quickly evolved into a comprehensive, full-service growth partner, equipping businesses with the strategies and tools they need to thrive in an ever-changing landscape. Giving every business owner the opportunity to find their Kaizen.
Kaizen started in 2018 with one simple goal, to cut through the bullsh*t that we were hearing from advertising agencies. From direct mail to online advertising very few companies truly increased the revenue of their clients, and even fewer increased the actual profit of their clients. This was due to lying about success, not setting up tracking, and not giving full transparency to their efforts. We developed Kaizen to be a company that increases the revenue and profit of our clients in an ethical and transparent way.
The inspiration of the company came from the founder and CEO, Kyle Barry. He and his family were business owners that lost their home and their business due to insufficient marketing and advertising. After losing everything Kyle decided to dive into business and marketing to ensure no family had to experience what he and his family went through.
In 2018 he started with Meta advertising and advanced tracking and attribution, allowing us to spend dollars and see a direct return on investment. In 2020 he brought on the COO, Santi Lozano, an operations, automation, and email expert! This added our advanced email service while Kyle expanded past Meta to become a professional and certified on all Google platforms, TikTok, LinkedIn, and Twitter(Now X).
The team expanded with Santi’s organization skills and Kyle’s desire to train and educate their staff. In 2024 they brought on the final piece of the puzzle with Ryan Brand, the former owner of Get Me Friends. Ryan ran a content creation and organic social media management company for over a decade. He brought his service, his experience and his expertise in to complete the ownership team.
Today, Kaizen has over 20 employees, over 100 clients, and is seeing a 93% success rate with their advertising campaigns! With over $10M in advertising spend and over $250M in recorded revenue generated the Kaizen team is just getting started on their journey to helping deliver a more transparent and effective marketing and advertising world for all business owners.
We embody the Japanese concept of Kaizen, continuous improvement in all aspects of our work.
We maintain open, honest, and comprehensive dialogue with our clients.
.svg){kind=icon}
We create work that directly contribute to our clients' business growth, ensuring scalable and profitable outcomes.
We take full responsibility for the success of our clients and our team, driving results through unwavering commitment and dedication.
“Working with Kaizen has been a game-changer for our business. Their team truly became part of ours, and within just six months our revenue doubled. They don’t just run ads — they optimise everything, including our website, tracking and overall strategy. We couldn’t be happier.”
Cheryl M.
“What impressed me most about Kaizen is their transparency and depth of expertise. From day one they gave us full ownership of ad accounts and data, and continuously improved our campaigns week after week. Thanks to them, we went from <$500K annual revenue to over $4M in a year.”
David W.
“Kaizen Marketing Agency doesn’t treat you like a typical client — they treat you like a partner. Their communication is super clear, their team is intelligent and on point, and they know exactly what they’re doing. I highly recommend them to anyone looking to grow.”
Lauren G.
“I’ve worked with several agencies before, but Kaizen stands out. They took the time to analyse our business, built a custom plan across Google Ads, Facebook, social and web design, and they continually optimised. Our cost per lead dropped and conversion rates improved notably.”
Michael T.
“From the very first call, Kaizen Marketing Agency felt different. They embody the philosophy of continuous improvement — no fluff, no empty promises. Their performance-driven approach and accountability made a real difference in growing our profit, not just traffic.”
Sandra L.
“We brought Kaizen on board because we wanted an agency that could deliver measurable growth. They set up tracking properly, created clear dashboards, ran ads, revamped our website and managed our social. Within months we saw clear improvements in ROI and were confident that the investment was well spent.”
Mario R.
Let's talk about your business and how are services and values can help you finally achieve your business goals. No fancy marketing, just a transparent conversation.